Posts Tagged heart

Radio Reborn update

OK, I admit defeat. cridders put up a much better revue of the recent radio reborn conference than i could have conjured up. so all i will do is pick up on one of the slides from the RCS pres. It was a pic of the now playing data being fed through to a billboard. It took me back to a possibly apocryphal story about the first instance of “now playing” data being publicly displayed in the UK. I heard that Heart hired out a huge billboard on the entry to the A40 westway out of london and had a live feed of tracks playing being displayed. How did they do this before the very clever GIMP from VirginRadio (which i launched <cough>)? well, as far as i recall, they had a couple of work experience boys encamped inside the hoardings with a radio and a playlist tapping in the tracks as they appeared. unethical? almost certainly. creative? without doubt.

can anyone confirm or correct this (very possibly) urban myth?

1 comment May 1, 2008


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